MATCHA 101
A Wholesale Buyer’s Guide to Matcha Taste Profi...
By Himari Takahashi | July 2026 Our recent article on matcha cultivars and harvest grades introduced the major tea plant varieties used in Japanese matcha powder bulk production: Yabukita,...
A Wholesale Buyer’s Guide to Matcha Taste Profi...
By Himari Takahashi | July 2026 Our recent article on matcha cultivars and harvest grades introduced the major tea plant varieties used in Japanese matcha powder bulk production: Yabukita,...
How to Choose Between Ceremonial, Barista, and ...
By Satoshi Akiyama | July 2026 Walk into any matcha supplier’s catalog, and you will see the same three labels: ceremonial grade, barista grade, and culinary grade. The names...
How to Choose Between Ceremonial, Barista, and ...
By Satoshi Akiyama | July 2026 Walk into any matcha supplier’s catalog, and you will see the same three labels: ceremonial grade, barista grade, and culinary grade. The names...
How Matcha Is Produced: From Shade-Grown Leaf t...
By Himari Takahashi | July 2026 When you source Japanese matcha powder for your business, you are purchasing the result of one of the most meticulous agricultural production processes in...
How Matcha Is Produced: From Shade-Grown Leaf t...
By Himari Takahashi | July 2026 When you source Japanese matcha powder for your business, you are purchasing the result of one of the most meticulous agricultural production processes in...
Why Is Japanese Matcha So Expensive? What Bulk ...
By Hiroshi Akiyama | July 2026 "Why is matcha so expensive?" It is one of the most common questions we hear from businesses considering whether to buy matcha in...
Why Is Japanese Matcha So Expensive? What Bulk ...
By Hiroshi Akiyama | July 2026 "Why is matcha so expensive?" It is one of the most common questions we hear from businesses considering whether to buy matcha in...
Matcha Cultivars Guide | YABUKITA MATCHA: The m...
Why Wholesale Matcha Buyers Should Understand Japan's Most Important Cultivar When people first enter the world of Japanese matcha, they often hear words like ceremonial grade, first harvest,...
Matcha Cultivars Guide | YABUKITA MATCHA: The m...
Why Wholesale Matcha Buyers Should Understand Japan's Most Important Cultivar When people first enter the world of Japanese matcha, they often hear words like ceremonial grade, first harvest,...
Why Matcha Is Trending in 2026: Market Data Eve...
By Hiroshi Takahashi | June 2026 Matcha is no longer a niche product. In 2026, the global matcha market has crossed the 4 billion USD threshold, and demand for matcha...
Why Matcha Is Trending in 2026: Market Data Eve...
By Hiroshi Takahashi | June 2026 Matcha is no longer a niche product. In 2026, the global matcha market has crossed the 4 billion USD threshold, and demand for matcha...